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Sign language-accessible content: an underestimated population
10 %
Deaf and hard of hearing people make up about 10% of the population and are a market segment with significant purchasing power who have been ignored for a long time (Canadian Association of the Deaf, 2015).
100 %
Sign languages are the only languages that are 100% accessible to Deaf and hard of hearing people.
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The Accessible Canada Act (ACA) recognizes American Sign Language (ASL), Quebec Sign Language (LSQ) and Indigenous sign languages as the languages most used by Deaf Canadians to communicate.